Benefits
For Hospitals
The stereotactic radiosurgery facility on your hospital's campus will benefit your Medical Center in several key areas:
Increased Revenue for Radiology Department
- All stereotactic radiosurgery procedures require a series of appropriate diagnostic images both pre- and post-treatment. This increase in referrals (i.e. CT, MRI, PET, Angiography, etc.) will increase the revenue stream to that department in your hospital.
- Patients who are not qualified for SRS treatment may be referred for radiation therapy and other cancer treatments within your hospital system.
Growth in Outpatient and Inpatient Case Volume
- Prior to treatment, Cyberknife patients with soft tumors require fiducials to be inserted for tumor mapping. This is an outpatient procedure often performed by interventional radiologists and would likely take place in your hospital outpatient department.
- Other outpatient procedures will increase as a direct result of your SRS facility (i.e. diagnostic biopsies). Inpatient case load will increase with the need for procedures surrounding SRS treatment (i.e. tumor debulking).
Positive Public Relations in the Community
- Through our experience with development and management of SRS facilities, we know that SRS projects require extensive marketing in order to be successful. To that end, we have developed a very thorough marketing plan for each facility that includes television, radio and print campaigns. This type of exposure will elevate your hospital as the leader for cancer care in your community.
- Elevated image from marketing and a positive experience at the SRS facility will generate referrals to your hospital from family, friends, and family practice physicians of SRS patients.
Physician Recruitment Tool
- The SRS facility is a very useful tool in recruitment efforts as new physicians recognize your hospital's commitment to innovative technology and future advancements in medicine.
- Your SRS facility will draw more sub-specialists to your medical staff as they become credentialed to provide these services.
